Why Do You Want To Make Money Blogging?
It may sound like a silly question to ask why you want to make money blogging, but in this article, I'm going to tell you why not only is the question not silly, it's essential that you answer it properly!
If you answer the question with 'to make money', then you have fallen right into the trap which stops so many people from realizing the goal. You may have some vague wishy-washy figure in mind, or just the image of a fat bank balance, but those are simply not good enough as goals.
Goals need to be defined, as clear as crystal, and in defining a goal you get to the root reason behind it. So let's look at the question again, and see a better way of answering it …
Firstly, how much money do you want to make? $ 1000 a month, or $ 1000 a day? They are two very different results which will need very different approaches.
Once you've come up with a figure, ask yourself what will you be spending it on?
Is it to replace your job, or to pay off your mortgage? Is it to cover your monthly car payment, or to pay for regular holidays?
Can you see where I'm going with this? The end result of what you'll spend the money on * is * the goal – the goal is not to make money, you will make money in order to fund the real goal.
It's a big difference, because to keep the drive and motivation for a goal, you need to have the end result in clear view. Saying goodbye to your boss, or ticking off a list of travel destinations are two examples of goals you can visualise and know you are working towards.
Once you have these goals in mind, you can work out the exact amount of money you'll need, and a timescale to get there. Then, once you've got to that stage of getting an amount and a timeframe, you can break the timescale down, into monthly amounts, which will help you to work out how you are going to use blogging to get to your target.
Selling affiliate products, or your own products, ebooks or monthly memberships, one blog or many blogs – all choices which will be helped with a defined goal.
If you do not have the right goal in mind, you are vulnerable to drifting, succumbing to information overload or falling victim to shiny new object syndrome. These are common for new people entering internet marketing, and strike easiest when no clear goal has been laid out.
So, I hope you'll see the importance of asking the question of exactly why you want to make money blogging!