What Is Affiliate Marketing and How Does It Work? A Simple Easy Explanation
What is affiliate marketing and how does It work? I asked a lot of people this question a few years ago but no one ever explained it really well or convinced me that it was a great way to make money online. So I did a little research and found that affiliate marketing is just an online term for a form of middle man.
As an affiliate marketer you are the person that puts a buyer in contact with a seller, and you get a commission from each sale you help make. You’re kind of like an estate agent – some people are looking to buy a house and some people are looking to sell. When a sale is made you get a commission from the seller for getting them a buyer.
This is how affiliate marketing works:
Let’s say I’ve just bought a new puppy and want to house train it, I would go online and search for tips and ideas. The following happens:
- I do a Google search for the words ‘how to house train puppy’
- You have a website that is listed as one of the sites for ‘how to house train puppy’,
- I click the link to your website
- Your website has reviews for a product called – House Train Your Puppy in 3 Days
- I like your review so I click on a link to a website selling the course, and I decide to buy( the link is specific to you so the author of House Train Your Puppy in 3 Days knows it was you who sent me to their site)
- You get a commission for the sale!
That’s how affiliate marketing works! Your job as an affiliate marketer is to build a website to tell buyers about the products you’re advertising.
Before you build your website I would start here: –
- Find a group of people with a very specific problem e.g. people who want to know how to house train their puppy (this is called a market)
- Find a product that solves that problem, and then become an affiliate for the product
Like any successful business it takes time to set up but, the brilliant thing about affiliate marketing is that is it very cheap to start, and when it’s done properly, it will literally make you money while you sleep!
So to answer your question – What is Affiliate Marketing and How Does It Work? It is advertising other people’s products for a commission of the sales. It’s great because you don’t need a product of your own and it is cheap to set up!