Understanding Common Terms in Affiliate Marketing
We always hear or see affiliate marketing in the internet. Yes, it is a fairly simple process and it does not take too much time to do. It is a commitment that you can take advantage of if you want to get the best results in your revenue. But of course, learning some basic aspects about affiliate programs is necessary for you to know what you actually need to do to make relevant revenue. For starters, let us analyze some common terms.
· Merchants are those companies, or service providers and retailers that promote affiliate programs.
· Affiliates are the people who markets products and services by placing banners or product links to their sites.
· Cost per sale or CPA is the kind of revenue or commission you get every time a customer who clicks in the link that you set up and buys the product.
· Cost per Lead or CPL is the commission that you get when a certain visitor from your site, clicks a link and fills out a form on the website of the merchant.
· Cost per Click or CPC is quite popular. Every time a customer clicks on the banner of the merchant from your site, you will receive responsibilities.
· CPM or cost per one thousand impressions is set by the merchant with a fixed rate for 1000 impressions or display of the ad or banner on the website.
· Commissions are the set percentage value that you will get every time someone clicks links or purchases products. The rates will vary depending on the price of the product or the set parameters of the merchant.
Be guided though that not all programs will include all these in their programs. It will all depend on the nature of the business and they will most likely opt for one particular measure. These are basically measures to gauge the progress of your particular participation in the program.