The Top 3 Tips For Online Marketing & Website Promotion
Getting your website and/or product noticed on the world wide web is an extremely difficult task, particularly when your market is saturated with existing products and websites. Below are the top 3 tips for online marketing & website promotion to help you get visitors rolling in.
Tip #1 – Make the most of social networks
There are many social networks with MySpace, Facebook and Bebo being the three leading websites. A lot of webmasters do underestimate the power of social networks. Think — you’ve got near-unrestricted access to millions of people. A fair few of them are likely to have an interest or are involved in your website’s/product’s niche, and usually a social network’s search function will help you find these people.
But you have to be careful. Bulletin and comment spamming are methods of the past and will usually result in your account(s) being banned. Approach is the key is social network marketing — if you appear as friendly and can build a large friend list, you will convert well.
Tip #2 – Don’t buy advertising if you’re not making a return
A lot of people will make the mistake of thinking that buying traffic will result in higher profits with their AdSense or CPM ads on their website. Buying traffic is usually looked down upon by advertising programmes, so it is best to steer well clear of this method (unless, ofcourse, you are selling a product). Instead, rely on free advertising techniques (such as the one mentioned in tip #3) and organic search engine traffic.
Tip #3 – Unique content
Unique content is the key to receiving free traffic from search engines. Websites will duplicate content are usually punished by the search engines penalizing the website and purposely ranking it lower in a particular search term’s rankings. You’re much more likely to receive visitors if your website offers unique and beneficial information.