The Basic Marketing Principles of Super Affiliate Handbook
Marketing is at the heart of any affiliate marketing system. The same thing applies with the Super Affiliate handbook, which has made a lot of people wealthy from approaching thousands of dollars on a monthly basis.
If you want to be just as successful as they are, you must there focus on executing profitable affiliate marketing strategies. The marketing principles offered by Rosalind Gardner in her Super Affiliate handbook can be broken down into four basic principles.
Focus on doing one thing at a time.
Because affiliate marketing is a passive form of making money online, a lot of affiliate marketers commit the mistake of registering to as many affiliate programs all at once. While it is a good idea, it does not work all the time. By taking this kind of approach, you end up selling a few products under one program and even when you combine all the sales you generate from each one, it is not substantive.
Thus, you need to focus your time, effort, and energy on a single program at a time. One reason why affiliate marketers fail with entering more than one affiliate marketing program at a time is that they lose focus. Only when you have fully established one affiliate program should you consider joining other programs to increase your stream of income.
Take a simplistic approach.
Another common affiliate marketing mistake that beginners are more prone to commit is trying to be too fancy with their website design. If you study various successful affiliate websites, you will notice that their pages are defined by simplicity and professionalism. So, you need to focus on delivering quality content and making a good impression on your visitors.
Avoid using glittery graphics, font colors that are too distracting to the eyes, and cramping up images that are never pleasant to the eyes. You need to make life easy for your visitors, so keep things simple when you can.
Keep building your opt-in list.
Any expert affiliate marketer knows that the real source of money is in your opt-in list. So, you need to work on building that. In the Super Affiliate handbook, you will learn a lot of techniques and strategies that will get people to sign up to your opt-in list. Your leads in the list is your real source of income in the program. Moreover, it enables you to establish personal relationships with your prospects and update them on new products or services.
Aim to improve conversion.
Building your opt-in list will prove naught unless you can utilize it to make conversions. Here, you need to try out proven techniques to increase sales conversion. Monitor the data you have on your website to determine which of the techniques you used prove to be most effective.
Two areas that you have to particularly pay attention to when increasing your conversion rate are the landing page and your ad campaigns. The Super Affiliate Handbook will offer you ways to gain more success with this aspect of your marketing.