My 4 Step Affiliate Marketing System
I frequently hear the question, “How can I best set up an affiliate marketing system? Is there a blueprint or something?”
- The internet offers an opportunity never before seen. Anyone with an internet connection can build any size of business they have the courage and ambition to build. There is nothing stopping you, not even financing. With affiliate marketing, all that is no longer a concern and the World Wide Web offers a steady stream of free traffic if you build your site right. How sweet can it get?
- Like the old wild West, the web is saturated with get rich schemers and shell game artists. These people can quickly kill a dream with their faulty promises. If you haven’t succeeded yet online, it is not your fault. I read some of their sales literature and I pucker up like when I bite into a lemon.
- Unfortunately, it is made to look very complicated, but with a few loopholes only they know about. If you suspect that it isn’t so, congratulations! The process is simple and common sense. It’s like baking bread. If you can smell it, you know you have gotten the ingredients right.
- Unfortunately, all this uncertainty has left you anxious, tense and maybe a little worried. Relax and take it easy. Take a deep breath and let yourself sink into a nice hot, scented Jacuzzi in your mind.
- We are about to blow away the smoke screens, slap away the shell games and take deadly aim at the frustration and worry you might be experiencing.
The best way for me to explain the affiliate marketing system is to use a short story.
When you want to build a bricks and mortar business, you need a building, inventory, employees and so on. With an affiliate marketing business, you don’t need any of these things. What this means is that you can build a business risk free. You can even build it slowly in your spare time.
Good advice is that you should build your business around a concept you really love or something you are an expert in, hopefully both. Having said that, let’s see how Bob in rural Colorado went about building a business selling wind and solar energy generation products.
He did a lot of keyword research and got his website together. He created high quality content for his site pages which is what the internet is all about.
As he went along, it kept lingering in the back of his mind that he would need something to sell. He made inquiries at the bank about how much of a loan they thought he would need if he built an actual bricks and mortar business.
It was a real struggle getting prices for transport companies to come up with pricing for delivering all the inventory to his house. Then, there would be storage and shipping of the wind mills and generators and other equipment he knew he would have to stock
The bottom line was that he would have to borrow a lot of money just to get set up. He would save some shipping costs by moving into town and opening up a store there. On the other hand, that would open up a totally different can of worms.
About this time, he heard about affiliate marketing. After doing his research on the subject, he quickly set about just focusing on his website. His money worries were over as were the concerns he had about bank loads, quitting his job and so on.
Basically, it works something like this:
Step 1: He could focus just on his website. He could create excellent content on the subject he loved and knew well which was power generation. This high quality content would get the search engines to bring high quality, free traffic to his pages.
Step 2: He did some research into the best companies selling the highest quality products he could promote on his site. This included Amazon and a host of other companies.
They all had affiliate programs which he could sign up for. There was no charge and no obligation.
In effect, he became a commission salesman for these firms. When he sent visitors to their sites and they bought something, he would collect a commission.
Step 3: He set up an email marketing system on his website. With this, he collected email addresses and built up a list of people he would email a newsletter to regularly. This allowed him to gain people’s trust quickly.
People that trust you will buy from you.
Step 4: Rinse and repeat. He keeps building high quality content on his site, the search engines respond favorably to this and send him more and more traffic.
As time goes by, he expands his list of companies that he is an affiliate for.
Doing it like this, he could build his business risk free starting in his spare time. Is he rich? No, but he will be quitting his job soon to run his business from his deck overlooking a nice lake in the Rockies.
How sweet it is!