List Building – List Building Basics
List building is big business.
The more people you have on your list agreeing to receive
information from you, the more opportunities you have to
make that opportunity a profitable one.
How do you make the transition from subscriber to customer?
I believe the best way is to offer up real and genuine content
that helps people improve their business and quality of life
first to build the relationship.
Then, and only then, is the framework fitted to begin asking
for reciprocation. For instance, by providing a newsletter that
tells your subscriber how to make money online, you are
imparting to them valuable knowledge that can be applied in
a measurable way and produce results for them for the rest of
This beginning of the relationship ensures that you have
branded yourself as someone who delivers valuable content
that is profitable to study and they will therefore want to
remain a subscriber for as long as possible.
Once they have received a sufficient amount of valuable content
free of charge, then you are ready to recommend a product to
This will be a product that is relevant to the information you
have been providing as well as something that can help either
in making them money or improve their quality of life if not both.
It would only be natural to make a wise investment at the
recommendation of someone they know, especially if that someone
has already proven to be a trusted advisor.
Studies show that it takes at least 5 contacts with a subscriber before
they will purchase from you for the first time.
Therefore it is advisable to purchase an autoresponder and prepare
prewritten emails to send to the members of your list in order to
facilitate the sending of these contacts for both you and them and to