It’s Shake and Bake Blogging and I Helped!
Remember that Kraft commercial “It’s Shake and Bake, and I helped?” Well, I thought about that today. As you may recall, Shake and Bake is an alternative preparation for chicken that allows you to produce a dish without frying. You prepare the chicken and bake it. It is supposed to be healthier for you.
Now, it is my premise blogging can be a shake and bake occasion also when you are working with a blog team. How?
Well imagine this scenario:
You need to post about the steps for grading a vinyl LP before posting it on an auction site. You could do the research, post it and it is up. Now that may take you a few hours and that includes quality control. That is the fried approach.
But if you are doing the shake and bake team approach it goes something like this:
Team blogger #1 does the research on grading vinyls using the Goldmine system and sends that information to Team blogger #2 who writes the post and puts it in draft.
Team blogger #3 creates a title and inserts it into the post. Now, that may seem like a simple task but to make the title engaging can take a little trial and error.
Team blogger #4 reviews the post for any errors in grammar.
Team blogger #5 creates the tags and indicates the category. He or she may also indicate if it was part of a series using a plugin like Organize Series in WordPress.org. (Or any other method depending on the blogging platform)
Now Team blogger #6 will upload and size an appropriate picture(s) into the post. In this case it would be a pictures of a vinyl LP and cover at high magnification.
But alas, we are not finished yet. Team blogger#7 will now preview the post and add any appropriate monetization links like affiliates if they relate to the record collecting business.
Finally, Team blogger #8 will preview the post, check to make sure all the links work and publish it or schedule for publishing.
Now you may not have as many team members but even if there is only a few each one can play a role that will save time, insure a quality post and make your blogging efforts healthier both mentally and physically.
Each member of the team can then say, “It’s shake and bake and I helped!”