Internet Marketing Tips – Different Ways to Utilize Autoresponders
There are so many internet marketers that have yet to start the productive process of building their list. And even more traditional businesses that are not taking full advantage of the ones they have. For some of us it takes longer to take that to build our list. However, once one starts to build a list or two or more they almost always wish they would have started sooner! Autoresponders should be a necessity for all businesses, business owners and entrepreneurs. Autoresponders are incredibly versatile and lucrative when used properly.
The most common use is for email opt-ins. Potential clients and current ones opt-in to receive notifications by email. Since people are willing to sign up to receive info they are also more likely to buy products and services offered by that source. A great way to get people to sign up for your notifications is by providing them something of value for free. For instance a newsletter with tips, a 10-day bootcamp course, a free e-book and so on.
Autoresponders make a great customer service tool. You can not only keep customers in the loop about what is going on, you can offer them incentives and survey them to find out how you can better serve your current and potential clients. Another way to include an autoresponder in your customer service is to apply one to your support systems so every time someone submits a support ticket that they get a notification right away that their support ticket has been received and will be answered shortly. You can also use one to notify customers about their order being places, orders being shipped, when bills are due and paid, etc.
Make sure your autoresponder offers tracking and statistics. It is very crucial for you to know if your emails are being delivered and also to see who is subscribing, unsubscribing and how many emails are being opened. If your campaigns or autoresponder system are ineffective then you will be able to take the necessary precautions.
This article is just a small taste of what online and offline businesses can be doing with their autoresponder systems to retain and gain more clients while automating the process. There are many creative and unique ways one can utilize this powerful tool. Are you currently using an autoresponder? If so, how do you use it to build and retain clients? If not, then when are you going to get started on building your list?