Internet Article Marketing Strategies
With the number of internet users skyrocketing worldwide, no company or small business can afford to neglect this ever increasing market. Online spending is touching new heights in spite of the global recession and there are fewer signs of slowdown in the internet marketing field compared to the real world marketing.
For anyone looking to launch a new product or service online, article marketing is a great way of creating a buzz about the product and getting large amount of traffic to a newly launched software product, business service or a general informative website.
Create Your Article Marketing Strategy:
Identify your market first. Know the age group of your market.
Is it your kids?
Is it for the elderly?
Is it for young people?
Whether its for men or women?
Know the average income of your market
There are various other things to consider. To promote your product to your identified market, you need to know the keywords which the people enter into the search engines. You can find some keywords related to your product using free keyword research tools such as the AdWords keyword tool.
If you use the right keyword tool, you will soon know the keywords to drive targeted traffic to your website. After that, the task is to getting traffic. Optimize your website for the right keywords. Submit articles and have the targeted keywords in the article title and in the body. After your articles are live at various directories, you will start receiving laser targeted traffic to your website. This will result in more sales.
You can submit to various article directories. There are plenty of them. Submitting manually is worth the effort. But it will take a lot of time. You don’t need to spend that much time as you can use automatic article submitter software to automate the task and quickly get thousands of backlinks.
If you have your website added in Google webmaster tools (its free), you will soon see a dramatic increase in the number of backlinks to your website. Your site’s pr will also increase with the next Google pr update. That’s for sure. Article marketing is here to stay for long and is a great method to get laser targeted traffic after you have identified the keywords which convert using the research tools.