How to Use an Email Marketing Service
For this demonstration we will discuss the use of an email marketing auto-responder tool called Get Response which is a proven tool and been around for quite some time. The great news is that you will be offered access to a 90 day university class to learn all you need to know about successful email marketing. From content to best times to send mail right down to targeted exposure and infinite sales.
This auto-responder will require you to set-up Newsletters and Auto-Responder messages, but there’s a difference between this two. Your Auto-Responder email message should start with a welcoming message on Day 0 which you will see inside your Auto-Responder. Follow up email messages must be spaced preferably around 7 days apart, so from day 0 your next Auto-Responder email should be on day 7. Thereafter should be day 14, day 21 and increase in multiplications of seven. This is basically only One Auto-Responder email per week because you do not want to annoy your subscribers.
Your Auto-Responder email messages must not contain any links to any affiliate offers. You only include the URL to your own website in your email signature or at the end of your email because your affiliate offer should be waiting for your visitor on your website.
Your Newsletter is where you share methods and tactics with products within your niche. Before you even start sending these you must be completely certain that your product you wish to promote does in fact actually work. The only way to do that is to purchasing the product you wish to promote and test for yourself. This way you will be able to inform your visitor much better which is more likely to end in a sale.
With your Newsletter, you can however include affiliate links providing you insert them as hyperlinks. All the tools you need to do this is inside this Email Marketing Service. But with a newsletter you should concentrate on a certain proven responsive time to send newsletter emails to your subscribers.
As for days of the week you need to focus on Tuesday, Wednesday and Thursday only resulting in no more than 3 newsletter email messages per week. Best times can vary and could be in the morning from 7 am – 10 am, in the afternoon from 1 pm – 3 pm and in the evenings from 7 pm – 9 pm proved to be quite responsive.