How To Make Money Online Through Advertising
How to make money online through advertising can be done in many ways. Here’s one that you can use regardless of whether you’re promoting your own product or an affiliate program. Look at others and see how their advertising is written. Analyze the classified ads in their ezines. Check out their solo mailing ads and examine them to see how they are advertising. Look at their banner ads, how are they worded and designed?
What you want to do is examine the actual advertising that other successful folks are using and model your own ads after theirs. Not word for word, mind you, just in format.
For example: You take a look at a successful netrepreneur’s solo mailing for a product and see how they are using it to get people to respond…
1. Do they use their advertising to promote an offer or a lead generator?
2. Are their ads short or long in length? Why?
3. How are they using headlines to grab the attention?
4. Are they sending leads to a webpage or an autoresponder? Why?
Get inside their heads and look at why they are doing what they are doing. What is the purpose? Where does it lead? How does the entire advertising system work to produce sales. Analyze it step-by-step.
If you are advertising your own product, then find someone who is successfully selling something similar and spend some time researching their ads. Model their success formula, don’t try to create a new one. Go with what is proven to work. You’ll save yourself a lot of trial and error by mimicking an already effective ad.
If you are marketing an affiliate link, then look to other affiliates in the same program. Find out where they are advertising and examine their ads — are they the standard ad that was issued by the affiliate program, or are they 100% original, with a completely different angle?
Look at existing ads that were successful and model your own after them.
Let me give you some examples. If you go to your favorite search engine and search for “best headlines” or “headline examples” you’ll find some free listings of some of the most successful ad headlines of all time. You can easily use them as templates to create your own. Here are a few that I found…
Original: The Three Little-Known Secrets To Bring Out Your Natural Beauty.
Becomes —–> The Four Little-Known Secrets To Building An Online Business
Original: How To Make Your Stomach Flat And Hard In 30 Days!
Becomes —–> How to Make Your Newsletter List Triple in 30 Days
Original: How Would You Spend An Extra $2,000, Starting Tomorrow?
Becomes —–> What Would You Do If You Had An Extra $2,000 a Month?
See how incredibly easy this can be? And yet very few people realize that they don’t need to spend countless hours in trial and error when they could very easily find someone else who is successful and follow their lead.
Sure, you’ll want to test your ads when you finalize them. That will never change. But, you’ll spend much less time tweaking your ads when you follow a successful model from the beginning.