How to Build a Booming List Building Business
Some people don’t make lists to make more money from an existing website; they make lists just to sell to other businesses! In fact, list-building businesses are growing in popularity as more and more people realize the benefits of a good email marketing strategy.
List builders make money by developing targeted lists of subscribers for niche markets. For example, the list builder might develop and sell separate lists relating to pet care, debt consolidation, Internet business, marketing, writing tips and resume help. To get started as a list builder, you’ll need:
1. A website
2. An auto responder service
3. Solid communication and marketing skills
Start by becoming familiar with your auto responder program. You need to know how to use your list once it’s developed. Next, choose the niche markets for your initial lists. What types of subscribers are you going to be collecting? You need to choose a niche that other Web entrepreneurs have already identified so that you can sell your list to these existing companies. Find an active market.
Once you’ve chosen your niche, you need to begin developing Web content to attract subscribers. Keyword optimized content, article marketing, and other search engine marketing strategies will help you rank highly in the search engines and expose a bigger audience to your offer.
Getting traffic to your page is only one step of the process. Now you need that traffic to take a specific action and give you their e-mail address. The best thing you can do to get potential subscribers attention is to give away a free product or service. Give the subscribers a reason to part with their precious contact information by offering them something of value in exchange.
When you’ve developed a solid list of targeted subscribers for a niche, you can begin shopping the list around to other websites and businesses.