Effective List Building – How To Capture Email Addresses
One of the most effective methods of capturing email addresses of potential clients is to use an auto-responder. There are several good packages available at the moment and it is worth your while comparing them against one another.
Your auto-responder will give you opt-in codes for each of the lists you create. So you might have a list for dieting, and another list for exercise for example. The opt-in code will create a form for which your potential client can sign up to your list in return for an ethical bribe such as an eBook or a free consulting session.
It is not a good idea to try to do the auto-responder yourself on your server – it is best to leave it to the experts or a professional company. The main reason I suggest this is because if you ever start getting SPAM complaints (and when your list becomes sizeable you will) then if you are signed up to a professional auto-responder service, it is their job to ensure that any complaints are handled in a professional and effective manner instead of you having your IP address blocked from the different email companies.
Capturing email addresses is an important part of your online marketing and so you should choose a service that will deliver the basic services and allow you to grow and expand into the future.
So if you are looking to capture names and personal details of people online, you should use the services of a specialized auto-responder service and cut out all the headaches.