Do not Forget This One Essential Key to Online Business Success
If you are running an online business, there are a few things you absolutely have to do in order to achieve profitability. However, among that list, there is one concept that is absolutely essential. If you do not implement it, you will not sell a thing. It's that important!
Marketing has a long history, and has gone through dozens of changes with the advent of new technologies. But one truth has remained consistent across all platforms, and that is that if you want to make money, you must solve people's problems. If you can not find a way for your product or service to accomplish this, you will make a few sales, if any. You must define what your potential clients' problem is, and the marketing must describe exactly how you're going to solve that problem with your product.
How do you accomplish this?
There's a process you should go through for every product and service you offer. Before you get started, your one question should be: "WHAT am I going to sell?" And to answer this question, you need to do some serious internet research to find out what's already selling online. Once you've come up with that answer, your next question is "HOW am I going to sell it?" Never, ever, ever switch the order of these questions! Because once you've determined what it is that you want to sell, everything else is just an obstacle, and that obstacle miraculously transforms into a goal that you need to overcome.
During that HOW phase, you will define how your product is going to satisfies the needs, wants and problems of the general public so that you achieve sale after sale after sale after sale.
I urge you to study commercials, and print ads and online business ads to see how other successful marketers are using this technique to make money. Then translate it into your own business. You will be amazed at how it ramps up your income !!!
I'd love to hear about your successes!