Comedy Websites Make Money
The internet is bursting with people who want to make money from it and just as many people who want to fleece these seekers after wealth. If you’re an idiot you can keep searching for some non-existent holy grail, but if you’ve a sane brain cell left in your head you might want to stop and consider just what the game is.
First of all, what exactly is the internet or world wide web and what makes it so special? We all know the aspect of computers linking through servers, but what does it offer the end-user? In essence, it allows everybody, you and me, to become publishers. We have the ability to broadcast our content onto the web, whether that be written text, audio or video. This is the strength of the internet, with a website you are in the same game as NBC or the BBC.
For the purposes of this article we’re going to have a look at one successful website. I’m not going to name it but it goes under the sub-head of Emails from an A**hole. A little rude perhaps, but it has a following and you can track it down with a simple search. I am not affiliated with this website in any way. I run a similar humour-based site, but it is not this one.
From what I can ascertain this blog-type site has been operating since June 2009 and as of this date (2 March 2011) has 94 posts. The operator currently posts to it around once a month. What he essentially does is respond to classified ads on such as Craigslist with outrageous offers or demands, which sometimes brings a response which can be developed into a comedy correspondence. The joy of it is, of course, that most of his correspondents don’t know they’re being spoofed. It is not a work of comedy genius by any means, because all he really does is ramp up the outrage to get a response. Further investigation brought me to his FAQ page and the last item caught my attention. Here’s how it reads:
‘Can’t you quit your day job and do this full time? You must be rich from this website!
Yeah! I can take the $12k a year I make off this site and retire in the Bahamas!’
So, he’s making $1,000 a month with this site and he’s not even breaking sweat. Not a living wage, but not too shabby for next to no effort. Imagine how much he could make if he actually worked at it. His income must derive from the ads on his site which are from Google and Technorati as well as a link to the sale of his paperback collection of his website correspondence. Oh, and he also sells t-shirts and such like branded with his logo through his Store page.
Further investigation seems to indicate that this site is run by a college guy just trying to pick up some pocket money, but it indicates that there is a demand for this type of site (which I’m currently trying to exploit!) The hard sell is out and content is, indeed, king. You don’t need to provide material that’s absolutely unique, just stuff that will attract a repeat audience. Once you have that hook you have to find that audience and that is the phase I am currently in, hence this article to an extent.
It requires some thought. What do people run home to watch on TV? The same rules apply to the internet. Drama and comedy. Content that entertains and amuses, not a ‘How To Build A Bird’s House’ web page which said more about the publisher’s creative writing ability than any particular demand.
This is not the promise of millions that so many hucksters on the web make, just a reasoned analysis of what works. You don’t have to be any kind of creative genius, just put in the work required to come up with the right idea. Set up your website. Get the right advertising on it. Promote it till your eyes bleed. Oh, and be prepared to wait, these things take time to develop.