Catchy Subjects For Email Marketing
However big your email subscribers list is if you fail to market your email with catchy subjects, you are not going to get any response. Your subscribers might not even open your email at all. Writing catchy subject lines is a first step towards email marketing success. Subject lines forms an overall impression of an email. As you know, people decide to open an email or not just by reading a subject line. So to be successful with email marketing, you must learn how to write catchy subjects.
Include Authoritative Recognition:
Including your company name, your website name or business owners name that attracts your readers. You can also put your subscribers first name in a subject field. This ensures that you know your subscribers. This gives them a personalized feeling and most likely they will click on a subject line. Just note that you do not make a subject line looks spam.
Include Current Date:
This is a very effective way to put a current date in a subject line. Most people look for an updated information. By looking at a date in subject field, you show them that the information in this email is up-to-date. Also a research show that putting a current date instead of a subscribers’ first name generates more hits.
Make it Short and Interesting:
Just as you go through the list, including your name, your subscribers name and a current date all together will make a subject line too long. It is entirely up to you how to balance all of them. But make sure you write a short and an interesting subject material. Show them some interest depending upon your business category in your subjects to grab their attention.
Capitalize Primary Information:
Capitalizing a primary information is the best method to get attention. Make sure you do not over do capitalizing that looks spam. You do not always have to capitalize the whole word. You can write every first letter of a word in capital. That too helps in grabbing readers’ attention.
Develop Curiosity among Your Subscribers:
The general thumb of rule in writing a catchy subject lines is to bring curiosity in readers. Using words like Secrets, 7 steps to, Are You Satisfied etc. Are some of the example words you can include in your subject material to develop curiosity in your subscribers. Invoke their mind by putting such call to action words and phrases.