Can You Make Money Selling Stella And Dot?
As a new Stella and Dot Stylist, it’s pretty easy to get bookings at the beginning. Especially if you have a group of female friends that love jewelry and willing to help you.
With the incentive for free jewelry, it’s a great hook, to find hostesses. Like other direct sales opportunities, Stella and Dot stylists are encouraged to make a list of their warm list – friends, family, and people they know locally, and ask them to host parties in exchange for free jewelry. You can also host your own parties too.
You can also join local women’s events, moms groups, your kids’ schools, the gym, and many other local spots to meet people. Be open and willing to get out, join groups, network locally to expand your contact base. Otherwise, you’ll quickly run out of hostesses because your friends and family will only host so many times without saturating their own network of friends.
Can you make money?
You definitely can make money with Stella and Dot IF you consistently have parties booked or know how to use online marketing to sell products.
With jewelry, it’s best sold in a home party format because it’s an emotional product. If you can get a group of women together over wine, friendship, to try on the jewelry, you’re going to make more sales. Catalogs can be effective too.
With the retail profit starting at 25%, you can earn a substantial profit, if you have enough shoppers. An average home party is $1000 according to Stella and Dot’s website. You can also earn an additional 5% with a personal retail volume of $2308 along with free jewelry.
Starting with your first frontline, you can earn 4% and up to 18% as you promote higher. The commission gradually decreases as you build deeper.
In order to receive a commission from your team’s efforts, a personal monthly volume of $769 is required. This volume must come from reselling products to consumers through home parties or from your personal website. Buying products for yourself will not count towards this requirement.
There’s also a requirement to be active. Be sure to submit at least $300 in jewelry orders every quarter to be a stylist. If you are building a team, remember to meet the minimum requirements every four months, otherwise you will lose your downline to the next qualified upline.
You can get a detailed explanation on the comp plan on Stella and Dot’s main website.
There’s no doubt the home party format can be highly profitable if you consistently get bookings.
The challenge facing most direct sellers is finding new hostesses consistently. You typically see a burst at the beginning because it’s a new opportunity, you’re excited and eager to get bookings, but then the activity slows down. That’s when you see most people give up because without new leads, your business is dead.
Keep in mind…
As gorgeous as the jewelry is, understand that you’re selling non-consumable products, which means you can’t rely on repeat sales. There’s always an exception with customers that can’t get enough jewelry but that’s not the norm.
As with any non-consumable business opportunity, be sure you have a marketing plan in place for networking so that you can expand your contact list. Without new leads, you won’t be in business long.