Blogging – How Long and How Often Should You Blog?
How long should your average blog post be? And how often must you post on your blog? How long and how often then should you blog? These are questions that have no consensus even amongst the masters of blogging.
There is no need to make long posts on your blog. Just five or six such posts will be enough. Or mix it up with a long post one in two months.
The medium sized posts would be about 500 to 800 words in length.
For the short blog posts your word count will be in the range of 300 to 500 words. You can discuss latest developments, any controversy that is raging or anything which you plan to launch on the blog in such short posts. The idea here is to give partial information so that the reader is drawn back to the blog to get more details.
Here the niche plays an even more prominent role. If you have a topic which is very volatile such as reviewing films you will have enough material to work on each day. In this case you can do a short post every day all through the week. Or even two short posts a day.
On the other hand if you have a specialized information blog on how to grow an orchid, you will have more success if you post a medium sized blog post twice a week.
How long and how often then should you blog? I hope by now you have a bit of an idea. One thing to keep in mind is to “stick with the frequency you pick.” This way the readers who follow your blog regularly will know when to go back and check for new information.