The phenomenal spread of the Internet all over the world has led to countless innovations and practices. In the recent years, another phenomenon has risen to the top of the things to do list on the Internet – blogging. Relatively unknown several years ago, blogging is now one of most common activities online. It is derived from the root word blog, which is actually short for web log – an online diary of texts. Then there is spamming. Spam, in the broad sense of the word, simply means anything that is junk. E-mails and other information that is repeated and essentially irrelevant are considered spam. Put blog and spam together and you have blog spams.
What exactly is a blog spam? A blog spam is simply a blog that does not have much in form of content. A blog spam exists purely to drive traffic to certain sites. It is in fact used by many people as a SEO technique. Blog spamming is not acceptable to a wide range of sectors. With the main aim of generating traffic, blog spams do not really contribute anything relevant. They exist to provide links to their parent websites and nothing else.
How do you spam blogs? As already discussed above, blogs are normally used to publish information related to website content. That content is the most important thing. For blog spams, however, no such importance is placed on content. So blog spams may contain just about anything! To increase traffic to the parent website, blog spams are typically filled with only links or classifieds (which actually point to another site). Another aspect of spam blogging is the comment feature. Programs are created to post spam as comments in different blogs. This has become an irritant because spam posted as comments are generally unrelated to the blog topic.
Of course, many legitimate blog hosts condemn spam blogging and are coming up with ways to prevent spam blogging. One of these is through the image verification process where the person posting a comment has to enter a security code before the comment is published. Another one is trough comment moderation options made available in some blogs. Companies which host free blogs are the worst hit by blog spams. However, despite the efforts of these companies to counter spamming, unscrupulous individuals somehow still find ways to spam blogs. Perhaps this is due largely to the fact that the Internet is a fast evolving technology, and what may work now may not do so the next day. But the best thing you can do is this: provide great content and you will find that there is no need for blog spamming.