Article Marketing Tips – Systemizing the Process For Fun and Profit
People often fail to notice the value of articles. You see, they’ve worked so hard to have the articles written, but they did nothing else other than submitting them once to an article directory. If you have lots of articles, you should really try to systemize the process and get more profits from the articles.
When you create a system, you are planning for execution. Article marketing is no longer merely about writing and submitting. While it still can work without it, you will get better and more results if you also integrate other different channels as well.
I adapt the four tiers model for marketing my articles:
1. Submit to EzineArticles.com
This article directory is the mother of all article directories so it is worth mentioning it on its own. I know people who only submit to this directory and do quite well.
2. Submit to 2-3 other popular article directories
Focus on 2-3 other popular directories for submission. The inbound links from less popular article directories are very insignificant. Adding the duplicate content filtering problem and others, you should better spend your time on writing and marketing instead of mass submitting to hundreds of article directories.
3. Find niche directories
There are article directories in many niches right now. You can submit to them for backlinks and more exposures.
4. Approach other site owners
The last tier is to approach other site owners, asking them if they will publish your content in exchange for backlinks. Approaching other site owners is listed the last but this can be very powerful tactic for article marketing.
If you can get into popular sites, you will get much more traffic from one article because the lack of competition in those sites. Inbound links from such sites are also significant in the search engine’s eyes.