Affiliate Marketing – The Benefits of Including RSS Feeds
Traffic. Traffic. Traffic. Anyone who is a part of affiliate marketing knows that the amount of traffic (visitors) you have to your website plays a key role in your success. The generally accepted thought is that more traffic means more sales and therefore more commissions in your pocket. There are many ways to try to increase the traffic to your website, including use of RSS feeds.
RSS stands for Really Simple Syndication and is a very popular technique used to get more traffic and improve ratings. It is a fact that most of the internet users are in hurry and they want to save time. They like to do scanning instead of reading. RSS is especially beneficial for these types of visitors and employing them in your website is a good thing.
Let's take a look at how using RSS feeds in your website can increase your traffic.
RSS – A Quick and Easy Way to Improve Your Search Engine Ranking
First of all, RSS will enable you to get higher search engine rankings. This will result in more traffic to your website. If you want to get even better results, you should setup a blogger on your main domain. This will result in adding thousands of users per month to your website.
RSS – Relationship and Trust Builder
Using RSS, you can get the trust of visitors successfully. If someone visits your website and is impressed by the contents you are offering, he will add your RSS in his reader or aggregator. Although he has not given you his email address, he has added your RSS. Now he can look at your headlines every day and whenever he sees some interesting news he will visit your website. In this way, RSS will help you to get returning visitors. After some visits, it is likely he will give you his email address. This is how the RSS is building the trust and relationship between your website and visitors.
RSS – The Alternative to Email Campaigns
People who search for information on the web are generally busy and impatient.
Using email marketing (which is still effective), you are required to get the name and email address of the user, and you can send them your e-courses along with the advertising messages. But this is only possible if you can get their email address.
It is the fact that email marketing is an effective way of promoting your products. But people are sometimes hesitant in giving their email address to a new website. Many websites gather the emails of their visitors and then sell them in the market. This results in spam being sent to the visitor's email address. Nobody likes this so they try to avoid giving their email address to a new website.
You may lose the majority of your visitors if you are not using RSS. As you know, using RSS, you can promote your website without even knowing the email addresses of your visitors. RSS can be considered as an alternative to email marketing.
Today, Really Simple Syndication has become a very powerful marketing technique. By using RSS you can help you dominate your chosen niche. Due to the nature of RSS, subscribers to your feed are always quickly made aware of any new content to your site. If you keep posting new and relevant information about the topics they are most passionate about, chances are they'll keep listening and reading. And the more they listen and read what you have to say the more confidence they will have in you and the more likely they are to purchase a product or service you are promoting.
Believe it or not, many have found that using an RSS feed is more effective than doing email marketing. With email marketing, it's often difficult to get the visitors email address. And if you do manage to get it, there's no guarantee they'll ever open the email you sent. There are no such issues with RSS and the user is constantly updated any time new content appears on your website. By keeping them in the loop, you start to build a relationship with your prospect and in time that relationship can lead to more sales. And as we all know, more sales means more commissions for you.
So now take what you've learned and see how you can incorporate RSS into your affiliate marketing website. With a little time and effort, you'll be enjoying the benefits of your hard work.