People are often stumped by what niche to choose when they’re new to Internet marketing. They just freeze up because the task seems so huge. But they don’t see that very important part of business. It has to be something that you enjoy and that fascinates you. If you’re not doing what you love, then, why bother, right?
So, then what? These are some ways to jump into a great Internet marketing niche:
What in the past 10 years have you been fascinated by? Is it RC Cars? Or maybe scrapbooking? But are they good niches? Maybe they are, but the whole thing is to come up with some things that you love or that fascinate you. What are your hobbies?
Take a trip to the library and walk up and down the stacks, looking at the book titles. What was the first book that interested you enough to pick it up? Could it be your niche? If not, keep walking. You’re certain to find something that you’ll enjoy.
If all else fails, give yourself a suggestion when you go to sleep at night. Say to yourself, “What is my Internet marketing niche?” and go to sleep. When you awaken, you may have that answer. This works with solving any kind of problem. You may not have the answer on the tip of your tongue, but your subconscious brain might. You just have to tell your brain to retrieve it.
But you shouldn’t settle on just one Internet marketing niche. Come up with 5 – 10 possibilities, and then research them. Go to SEOBook.com and plug very general keywords into the Google Traffic Estimator tool and see what happens. If you try “nutrition,” for example, you’ll see that you could get between about 3,500 and 4,500 AdWords clicks per day. That’s pretty strong, meaning it’s a good Internet marketing niche. On the other hand, if you plug in “lynxes,” it’s too specific and probably won’t be a very good niche because it will only bring you one click per day. The trends could choose the niche for you.
Coming up with a great Internet marketing niche shouldn’t be that tough. Just don’t let yourself be stopped by it. No matter where you choose to start, you’re probably going to change it down the road anyway, or you’ll work in more than one niche. Remember that you won’t get a single thing accomplished, unless you make a decision.